About Me

I'm a self-taught product designer turned product leader. Spent the last 12+ years working with scrappy startups solving big problems.

Specialties: User research, UX design, product strategy and A/B testing.

Tools of choice: Sketch, Principle, Invision and Atomic

Hobbies: Competitive kayak bass fishing, running, video editing

Life360 Places

As one of my first projects at Life360 I was tasked with improving engagement and early retention in the Life360 mobile apps. With a mix of data analysis, sketching and A/B testing I discovered some interesting findings. 

Company:  Life360

A location sharing mobile app for families

Role: Senior Product Manager

Tasks: User research, wireframes, A/B testing

Rally.org Mobile Donations

Rally.org was created to allow anyone to easily raise money for the people and causes they care about.

In August of 2013 the team started seeing a large increase in traffic to mobile browsers, and mobile donation pages were an afterthought. 

I led user research, wireframes and visual design of the responsive fundraising page redesign. I had the opportunity to jump in on the CSS as well.

Company:  Rally.org

A social crowd funding platform for causes.

Role: UX Designer, Product Manager

Tasks: User research, wireframes, visual design

Wish iOS

When I joined Wish in 2012 they had a successful web app. They had over 500,000 users on the web but saw a much larger opportunity with mobile. I was tasked with designing and producing their first mobile app for iOS and Android.

Company:  Wish

A social shopping mobile app

Role: Product Designer

Tasks: wireframes, A/B testing, visual design